post

Register Now: DMCNY Salon Series Dinner

June 26: Marketing’s Essential Role in Creating a Culture of Innovation — a DMCNY Salon Dinner Discussion

There is no room for complacency in corporate America. Companies with cultures that embrace innovation, risk taking, and self-disruption will win, as these attributes increasingly become table stakes. But change is hard. Fortunately, well-known author Joseph Jaffe has a formula for ensuring long-term success, which he’ll extract from the pages of his most recent book, Built to Suck, to share with us over a sumptuous dinner at Craft. Jaffe, who authored such marketing mainstays as Flip the Funnel and Life After the 30-Second Spot, will lead a spirited discussion on corporate survival in the modern age, and marketing’s essential role in the longevity of their company and brands. All attendees will receive a complementary copy of Built to Suck.

Discussion host: Joseph Jaffe, cofounder of HMS Beagle marketing consultancy, author of five books on marketing, keynote speaker, thought leader, and rabble-rouser

Dinner host: Ginger Conlon, president, DMCNY, US editor, The Drum

This is an invitation-only event for chief marketers. Click here to request an invitation.

Location: Craft
43 E 19th St, New York, NY 10003
6:00 PM – 6:30 PM,  Networking
6:30 PM – 8:30 PM,  Dinner and Discussion

post

Silver Apple Press Release

DMCNY Announces Silver Apple Honorees for 2018;
Introduces ‘Apples of Excellence’ for ‘Advocacy’ & ‘Disruptor’

Direct, digital & data marketing leaders and influencers to be feted at 34 th annual awards gala: on Thursday evening, November 8, 2018, at New York’s Edison Ballroom, Times Square

NEW YORK, August 13, 2018 – Career performance honors in the direct, data and digital field take center stage as the Direct Marketing Club of New York (DMCNY, www.dmcny.org) announces this year’s winners of the DMCNY “Silver Apples.” This year’s awards include five Silver Apples honorees for 25 or more years of leadership in the field, and – for the first time — two new “Apples of Excellence” honors – one each for advocacy and disruption in the field.

This year’s Silver Apples Gala will be held in Manhattan’s Edison Ballroom, at 240 West 47th Street near Times Square in New York City on Thursday, November 8, 2018, from 6:00 to 10:00 p.m. ET. Registration is available here. The event is the organization’s leading fundraiser, with monies raised going toward scholarships for marketing students at local colleges and universities.

The Silver Apple 2018 honorees include (corporate or LinkedIn profiles indicated):
Anita Absey, Chief Revenue Officer, Voxy (New York, NY)
Matt Blumberg, Co-Founder & Chief Executive Officer, Return Path, Inc. (New York, NY)
Pam Haas, Account Director, Experian Marketing Services (Providence, RI)
Keira Krausz, Executive Vice President & Chief Marketing Officer, Nutrisystem, Inc. (Fort Washington, PA)
Tim Suther, Senior Vice President and General Manager, Data Solutions, Change Healthcare (Lombard, IL)
 Corporate: Winterberry Group (New York, NY)

The inaugural Apples of Excellence 2018 honorees include:
 Advocacy: Stu Ingis, Chairman, Venable LLP (Washington, DC)
 Disruptor Award Presented by Alliant: Bonin Bough, Founder & Chief Growth Officer, Bonin Ventures (New York, NY)

“Tomorrow’s marketing leaders take inspiration for their own success from these celebrated leaders today, said DMCNY President Paulette Oliva, executive vice president, database marketing/audience targeting, and founding partner of MeritDirect. & Each Silver Apple recipient has achieved remarkable business success in his or her respective career, but also has given back through industry and community service. Our new Apples for Excellence call out the importance of two vital areas of our business – advocacy and disruption – to help ensure a solid present and future for our field. Collectively, these honorees are a reason to come together and celebrate as we do”

The 2018 Silver Apple and Apple of Excellence recipients were chosen by an Awards Selection Committee of past club presidents and industry leaders led by Joe Furgiuele, vice president, MeritDirect | FCI Analytics and Reporting. Since 1985, a total of 243 individuals and 22 companies have received DMCNY Silver Apples honors, including this year’s five individuals and one corporation.
In addition, 2018 marks the first two Apples of Excellence awarded by DMCNY. Ticket sales are underway and space will be limited to 30 tables. For pricing and availability contact Carolyn Lagermasini at admin@dmcny.org, 646.741.4771. Sponsorship packages also are available for this event and may be arranged through Carolyn as well.