NEW YORK, September 7, 2016 – The Direct Marketing Club of New York (www.dmcny.org) announced today seven recipients of its 2016 Silver Apple Awards – six individuals and one corporation – which honor individuals and organizations who have made outstanding contributions to the growth and practice of direct, digital and data-driven marketing during a career spanning at least 25 years.
In addition, for the seventh time in its history, the organization announced it will bestow a Golden Apple to honor an individual for 50 years of service – this year to William R. “Bill” Denhard of The Lee Epstein Fund, a scholarship fund for aspiring direct, digital and data-driven marketing professionals.
Now in its 32nd year, the annual Silver Apples Gala is the highlight of DMCNY’s annual slate of programming and networking events. The gala will be held Thursday night, November 10, at New York’s Edison Ballroom near Times Square.
The Silver Apple 2016 honorees include:
Jennifer Barrett Glasgow, Chief Privacy Officer Emeritus, Acxiom Corporation;
Tom Benton, Chief Executive Officer, DMA [Direct Marketing Association];
Buell Duncan, Global Vice President, Portfolio Marketing, IBM;
Nina LaFrance, Senior Vice President, Consumer Marketing & Business Development, Forbes Media;
Cyndi Lee, Senior Vice President, Sales & Strategic Development, Specialists Marketing Services
Phil Wiland, President and Chairman, Wiland; and,
Corporate: Experian Marketing Services (Costa Mesa, CA), a leading global information services company providing data and analytical tools to clients around the world.
The Golden Apple honoree, recognized for 50 years or more of contribution, will be presented to Bill Denhard, who himself was first named a Silver Apples honoree in 1994.
"Silver Apple honorees are a special breed of marketing professional," said DMCNY Club President Paulette Oliva, executive vice president | managing partner, Merit Direct. "They succeed in their own right as marketing strategists and practitioners – yes – but also they excel in leadership and giving back to the community. Each honoree provides an example for all of us to emulate, helping to enrich the dynamism that is today’s data-driven marketing. That is why we celebrate their careers – and we toast their achievement. ”
The 2016 Silver Apple recipients were chosen by the Club’s past presidents. Criteria stipulate that recipients must have at least 25 years’ experience in the business, a commitment to volunteerism and leadership, and a record of vital contributions to the growth of the industry. Since 1985, a total of 232 individuals and 20 companies have received DMCNY Silver Apples honors – with this year’s six individuals and one corporation joining this field in November.
This year’s Silver Apples Gala will be held in Manhattan’s Edison Ballroom, at 240 West 47th Street near Times Square in New York City on Thursday, November 10, 2016, from 6:00 to 10:00 p.m. ET. Registration is available at http://dmcny.org/event/2016_DMCNY_Silver_Apple_Gala
The Silver Apple Award gala also serves as a key fundraising event to support New York-area programs and scholarships for college-level educational curricula and content in direct and interactive marketing. Ticket sales are underway and space will be limited to 30 tables. For pricing and availability contact Stuart Boysen, executive director, DMCNY, at firstname.lastname@example.org, (516) 746-6700; or for event sponsorship opportunities, Lisa Moore at email@example.com (845) 617-5457.
A full listing of winners’ biographies is available here: http://dmcny.org/2016_Silver_Apple_Honorees
Public Relations Consultant
About Direct Marketing Club of New York
The Direct Marketing Club of New York (http://www.dmcny.org) has served the direct marketing field since its founding in 1926 – and today encompasses all facets of integrated data-driven marketing across all media categories. Serving the Greater New York region through its luncheons, networking and website, DMCNY is a leading source of current education and information in the field of measurable marketing. DMCNY also provides substantial financial support in the form of scholarships to New York City colleges and universities where direct and interactive marketing are taught.